Animal health at the heart of 2020
A fully digitalized activity report? It’s possible! For the World Organisation for Animal Health (WOAH), Animal Pensant designed and produced an interactive trilingual website, four videos, and a dissemination campaign.
The Brief
- Design and produce a trilingual, digital, and public-facing activity report, emphasizing storytelling and interactivity while crafting a layout tailored for the web.
- Enhance accessibility to WOAH’s work by using engaging visuals, highlighting key messages, and giving prominence to video content.
- Ensure effective reach of the report’s key messages by developing a targeted dissemination campaign across social media and email marketing.
Our Solutions
- An interactive web report with vibrant graphics, leveraging scrollytelling techniques to enhance interactivity and highlight key messages.
- Engaging, reader-friendly content, initially written in English, to make technical topics more accessible and raise awareness of WOAH’s work.
- SEO-optimized trilingual content to ensure strong search engine visibility.
- Dynamic videos to deliver the report’s key messages to diverse audiences, including an editorial video, a four-person panel interview, a three-person panel interview, and an animated film.
- A strategic dissemination campaign, featuring newsletters for WOAH’s network and social media posts scheduled for targeted distribution.
Key information
- Sector: international cooperation
- Thematic: development aid
- Service: Editorial Consulting, Proofreading, Writing & Rewriting, UX Design, Web Development, Art, Infographics & Illustration, Motion Design, SEO, Film Production, Photography & Image Research
The World Organisation for Animal Health (WOAH) is an international cooperation body founded in 1924. Its mission is to improve animal health worldwide. It has over 180 member countries. Learn more
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